IMPACT OF SERVICE QUALITY ON CUSTOMER SATISFACTION IN FOOD SERVICE INDUSTRY IN CAVITE

Author: Mary Rose E. Elamparo

ABSTRACT

This study focused on determining the impact of service quality on customer satisfaction in the food services industry in Cavite. The research focused on key dimensions such as Reliability, Tangibility, Responsiveness, and Food Quality. The researcher used a descriptive-correlation research design to describe the profiles of the participants and the significant relationship between service quality and customer satisfaction in the food service industry in Cavite. The findings reveal that the participants have an excellent assessment of the food and service quality of the food service industry in Cavite regarding Tangibility; Responsiveness, Reliability, and Food Quality.  The participants are mostly satisfied with all the service quality dimensions in the food service industry.

Keywords: Service Quality, Customer Satisfaction, Tangibility; Responsiveness, Reliability, Food Quality

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